Author: Baura Zia

This author has written 2 articles
Read more about the article From BeccaBot to Better Member Experience: Using AI to Drive Value

From BeccaBot to Better Member Experience: Using AI to Drive Value

In this episode of The Association Insights Podcast, we wrap up our August series on artificial intelligence with a standout example of AI in action. Host Colleen Gallagher sits down with Dave Dellin, Chief Executive Officer of the American Paint Horse Association (APHA), to explore how a tech-forward mindset is transforming a legacy association.  From reducing call volume to enhancing 24/7 member support, Dave shares how APHA’s AI-powered chatbot, BeccaBot, is making life easier for both members and staff—and what’s next as they plan to use AI across their digital ecosystem. Whether you're leading a small staff or managing a large membership base, this episode offers smart, grounded insights into how associations can implement AI with intentionality, purpose, and clear member value.

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Read more about the article Your Voice Still Matters: Using AI Thoughtfully in Association Communications

Your Voice Still Matters: Using AI Thoughtfully in Association Communications

In this episode of The Association Insights Podcast, we continue our August series on artificial intelligence with a thoughtful conversation about voice, values, and the real-world applications of generative AI. Host Meghan Henning sits down with Preeti Vasishtha, Director of Content and Editor in Chief at the American Academy of Actuaries, to explore how she’s using AI as both an intern and a strategic partner—from onboarding to a highly technical industry to developing smarter content workflows that save time without sacrificing authenticity. Whether you’re building your first AI policy, experimenting with tools, or just trying to wrap your head around the potential, this episode offers honest perspective and practical insights from someone who’s learning by doing—and doing it thoughtfully.

Continue ReadingYour Voice Still Matters: Using AI Thoughtfully in Association Communications