Building Influence: Advocacy & Policy Strategies from CTA’s Gary Shapiro
In the final episode of our February advocacy series on The Association Insights Podcast, host Colleen Gallagher sits down with Gary Shapiro, CEO and Vice Chair of the Consumer Technology Association (CTA), to discuss the biggest policy challenges facing the tech industry and how CTA is navigating the evolving political landscape.
With over 30 years leading one of the most influential trade associations in the U.S., Gary shares his perspective on working with the Trump administration, advocating for innovation, and addressing major issues like tariffs, trade policy, and supply chain resilience.
Key Highlights:
Navigating Policy Shifts – With the new administration in place, Gary breaks down how CTA is engaging with policymakers and advocating for pro-innovation policies.
The Tariff Debate – CTA has been vocal about the economic impact of tariffs. Gary discusses how proposed tariffs could drive up consumer tech prices and disrupt supply chains. Resource: CTA developed a landing page with clear, impactful language and research describing the trade and tariff issues, and included a call for CTA members to share their stories on how tariffs have impacted their businesses.
The Global Tech Landscape – From international trade agreements to regulatory shifts in Europe, Gary discusses how global partnerships are essential to maintaining U.S. competitiveness.
Artificial Intelligence & Emerging Tech – With AI dominating industry conversations, what policies are needed to support responsible AI development while keeping the U.S. ahead in the innovation race?
Effective Advocacy Strategies – With decades of experience influencing policy, Gary shares his best advice for associations looking to make an impact in Washington.
Tune in for an insightful conversation on the future of tech advocacy, trade, and innovation—and what associations can learn from CTA’s approach to navigating change.
🎧 Listen now for expert strategies on advocacy in a rapidly evolving policy environment!
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Coming Soon: Don’t miss our March Leadership Series, where we’ll feature insights from top CEOs in the association world on leadership, strategy, and navigating change.
