Toolkit: How to Use ChatGPT to Improve Your PR Efforts

Unlock the potential of AI for just $250

Boost Your PR Game with the O&U ChatGPT Toolkit!

Unlock the power of AI in PR with O&U’s “How to Use ChatGPT to Improve Your PR Efforts” Toolkit. This toolkit is a practical, step-by-step guide packed with insights, tutorials, and proven strategies—designed to help you integrate ChatGPT into your PR strategy, whether you’re looking to refine your pitching skills, enhance your crisis response, or optimize content for SEO. For only $250, gain tools that will help you maximize results, save time, and stay ahead in a rapidly changing industry.

What’s Inside the Toolkit?

Comprehensive How-To Guides

Each of the five modules includes a detailed guide that walks you through specific strategies, use cases, and prompt ideas to help you integrate AI into PR fundamentals like pitching, SEO, influencer engagement, predictive analytics, and crisis communications.

Video Tutorials

Accompanying each module is a video tutorial, perfect for visual learners or those who want to reinforce what they’ve learned in the guides. Watch Colleen Gallagher, CEO of O&U, explain how to apply each module’s techniques to achieve PR success.

Prompt Cheat Sheets

Each module comes with a handy prompt cheat sheet—featuring pre-crafted, ready-to-use ChatGPT prompts. These are designed to streamline your work across various PR tasks, from crafting pitches to identifying top influencers and engaging audiences effectively.

AI Glossary

New to AI? The toolkit includes an AI glossary that defines the most essential terms, ensuring you feel comfortable and confident while working with ChatGPT.

Future Updates Through 2025

AI is evolving, and so is this toolkit. Your purchase includes access to ongoing updates, keeping you informed on new developments and strategies. You’ll receive emails when new resources or updates become available.

About OnWrd & UpWrd Marketing & Communications

Our full-service, integrated marketing and communications firm helps clients break through the clutter to tell their story, engage their audience and elevate their brand. We help associations move onward and upward. As a women-owned firm, we are thoughtful, agile, strategic, socially conscious, highly skilled and data-driven. We care. We listen. We plan. We strategize. We create. We execute. We Do the Work.

OnWrd & UpWrd is also the publisher of The Association 100, a bi-monthly newsletter distributed to more than 25,000 association professionals across the country providing them with everything they need to know to be successful in their roles. It focuses on best practices, top trends, helpful ideas and smart strategies and tactics that work with a goal of providing meaningful content that informs and inspires.