Replay: How OnWrd & UpWrd — and This Podcast — Got Started

In this special replay episode of The Association Insights Podcast powered by OnWrd & UpWrd, O&U CEO Colleen Gallagher revisits the very first episode of the show — originally recorded more than four years ago when the podcast launched as The Association 100.

As OnWrd & UpWrd approaches six years in business, Colleen reflects on the early conversations, industry frustrations, and vision that led her and Meghan Henning to build an agency focused on helping associations strengthen communications, visibility, and trust.

While the industry has evolved significantly since this episode first aired, many of the core themes — authentic storytelling, strategic communications, and serving as true extensions of client teams — remain just as relevant today.

🎧 Tune in for a look back at where it all started and the mission that continues to shape Association Insights and OnWrd & UpWrd today.

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Coming Soon: We’re continuing the conversation with association professionals across sectors, sharing candid perspectives on top trends, emerging challenges, and the strategies leaders are using to move their organizations forward. Stay tuned for what’s next.