It doesn’t matter if it’s print, online, podcast, radio or broadcast, every press interview is an opportunity to advance your organization’s goals. It is your chance to shape the public debate, correct misconceptions, promote your company and further your cause.
Are your executives, staff and board members media ready?
A good media training session will ensure your team understands how to navigate the media. You’ll learn to understand reporters, control the interview and handle tough questions. You’ll go through messaging exercises and how to prep for an interview.
By the end of your media training session, you should:
- Feel comfortable with various types of interviews whether it’s print versus broadcast or a national outlet versus a trade publication
- Learn what terms like off the record and on background really mean
- Feel confident that you will be a strong ambassador for your organization
Book a media training session today to ensure your spokespeople put their best foot forward when representing your association. OnWrd & UpWrd can help. Reach out today to get started.