Leading Transformation in the Age of AI: What Association Leaders Need to Know
In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Adrienne Lerro, Partner at PwC, to discuss what it takes to successfully lead transformation in large organizations. Drawing on her experience leading global operational and technology transformations, Adrienne shares why the most successful organizations focus on solving business problems—not simply implementing new technology. The conversation explores how AI is accelerating change, where organizations are seeing the greatest returns, and why people, processes, and data remain critical to long-term success. Whether you're evaluating AI, managing organizational change, or looking to improve efficiency while strengthening member value, this episode offers practical insights for association leaders navigating a rapidly evolving landscape.
